As I signed on to Twitter yesterday, a notification banner caught my attention.
It says:
Hi there, you’re part of a beta group receiving this feature, which means you may start seeing retweets in a new way. People who don’t have this yet will see your retweets prefaced by “RT”.
I went over to Evan William’s (Twitter CEO) blog and according to him the new feature addresses some of the drawbacks that came about from the organic RTs i.e.
- attribution confusion
- mangled and messy problem that happens when someone edits the original tweet
- redundancy with multiple RTs of the same tweet
- noisiness that happens when people over-retweet
- RTs are untrackable
With the new Retweet feature,
- There’s a handy icon for spotting a retweet
- There’s a retweet link by each tweet and, with two clicks, it will be sent on to your followers
- You can turn off Retweets for everyone you follow (individually)
- The old-school retweets are still allowed
I think I quite like it. Retweets look more streamlined and it’s now easier to retweet from the web interface.
What do you think?
Related posts:
